Archive | January 18, 2017

The Role of Auto Responders in Email Marketing

and the use of auto-responders is very difficult for the success and income potential of any online business. Essentially, they enable you to promote your product to hundreds and thousands of customers and then deliver it immediately.

They will work on your behalf as your secretary answering emails and confirming orders, enabling you to get on the job of expanding your business and get more money. You see once your prospects have visited your website and sign up for the free email course via data capture form, you can start promoting your products to every single email address. Your auto responders will do all the hard work working for 24 x 7.

This is known as Email and it is the auto responders that will allow you to deliver this content quickly, easily and effectively. You cannot send these mails manually to each and every prospect that gives you their contact details. That would be time consuming. There are a variety of auto responder services available on the Internet and its my suggestion before you sign up to any single provider. Once you have started collecting leads via your data capture form, it`s time to send out your free email course, newsletter, ebook using one of the above services.

All you need to do is program the time scale and then set up the automated first name which personalizes each email. Therefore when someone signs up for your course through squeeze page, your auto-responder is programmed to send out the first email immediately and automatically and plug in the first name of the prospect that has just joined. The first piece of correspondence should be a welcome email thanking the prospect for subscribing. Your Second Email could be programmed to arrive in their inbox. After all while giving your subscribers valuable information and building a better relationship, increasing the chances of an eventual sale which is the ultimate goal of your campaign.